Focus on:

  • TAG Heuer Formula 1 YIN YANG

    The brand's most audacious
    haute-joaillerie creation to date

    Discover this timepiece

  • BEAUTIFUL REBELS

    Challenge rules and defy conventions
    Reject the unexceptional

    Discover more

  • TAG Heuer Formula 1 MEN

    Completely new edition

    Discover the collection

  • BEAUTIFUL REBELS

    Give time a new allure
    Don't just evolve - revolutionize

    Discover more

  • TAG Heuer Formula 1
    Lady
    Steel & Ceramic

    New timepieces

    Discover the collection
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Geneva exhibition 2012 January 16th to 19th
  • Yin Yang
  • Novelties
    Formula 1 Watches
    TAG Heuer Formula 1 Lady steel&ceramic

    New timepieces

    DISCOVER THE COLLECTION Direct accesses to Timepieces
    • DIAMOND DIAL, AUTOMATIC WATCH | 37 MM
    • DIAMOND SET DIAL | 37 MM
    • DIAMOND DIAL | 32 MM
    Formula 1 Watches
    TAG Heuer Formula 1 MEN

    Completely new edition

    DISCOVER THE COLLECTION Direct accesses to Timepieces
    • CHRONOGRAPH | DATE
    • WATCH | GRANDE DATE
    • ALARM WATCH | GRAND DATE
  • Beautiful Rebels
    Time for rebels
    time for rebels

    The TAG Heuer story

    Discover the story
    Lewis Hamilton
    lewis hamilton

    Challenge rules and defy conventions.
    Reject the unexceptional.

    Discover more
    Maria Sharapova
    Maria sharapova

    Give time a new look, a new allure.
    Don’t just evolve, revolutionize.

    Discover more
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#_Time for Rebels_#
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Geneva exhibition 2012
D -22 BASELWORLD 2012